Taylor Swift’s newly remastered track, ‘Look What You Made Me Do (Taylor’s Version)’, has taken center stage as the musical backdrop for the introductory sequence of the eagerly anticipated UK Original series, “Wilderness“. First heard in the series’ teaser unveiled earlier today, this reworked melody originally from Swift’s “Reputation” album promises to add another layer of intrigue to the show. Fans and viewers alike can mark their calendars for September 15th, when “Wilderness” is slated for its global premiere on Prime Video.
Diving into the Depths of Wilderness
The series delves deep into the life of Liv, portrayed by Jenna Coleman, as she grapples with her “happily-ever-after” morphing into a harrowing ordeal. The revelation of her husband Will’s (played by Oliver Jackson-Cohen) infidelity shatters her world. Prime Video encapsulates the essence of the series, describing the resonance of Taylor’s track with the plot:
“Liv becomes the principal player in Will’s nightmares when she uncovers his deception. The devastation of heartbreak rapidly gives way to rage. Together, the duo set out on an American odyssey, one that Liv has dreamt of since her youth. Their journey spans iconic locales from the Grand Canyon to Yosemite, culminating in a wild spree in Las Vegas. While Will views it as an avenue for redemption, for Liv, the narrative takes a darker turn. In such a vast expanse, mishaps are commonplace – the ideal setting for retribution. Look what he made her do…”
Understanding the Nuances of “(Taylor’s Version)”
But what’s the story behind ‘(Taylor’s Version)’? And why is it causing such a buzz?
In an intricate blend of business and artistic motives, Taylor Swift decided to re-record her tracks, primarily stemming from contractual complications. At the inception of her illustrious career, Swift inked a deal with the Big Machine Label Group. This agreement resulted in the label owning the master recordings of her songs. Fast forward to 2019, Big Machine was acquired by Scooter Braun’s Ithaca Holdings. This acquisition implied that Braun was the new owner of the masters of Swift’s first six albums. This shift allowed Braun the liberty to lease the rights of these tracks for shows, movies, or any commercial endeavors — potentially even to entities Swift might not endorse.
Swift’s move to re-record is a bold statement, allowing her to reclaim ownership and have the potential for financial gain from her iconic tracks. It presents an opportunity for Taylor to dictate the terms of her music, both in licensing and presentation. A gesture that underscores the significance of artists having authority over their artistry.
Tune In for the Teaser
The official teaser of “Wilderness“, with the enthralling notes of “Look What You Made Me Do (Taylor’s Version)”, is available for viewing now. Don’t forget to catch the series when it goes live on Prime Video on September 15th.
In Conclusion
Swift’s revamped track adds a captivating layer to the upcoming series “Wilderness”. As the world of music and television intertwine, the significance of artists like Swift reclaiming their creative rights becomes ever more paramount. With enthralling narratives on screen and behind the music scenes, this collaboration promises an engaging experience for the audience.