In an unprecedented move, Warner Bros. is set to launch the first-ever live-action Barbie movie on July 21, 2023, which has already stirred up a considerable buzz, marking it as one of the most eagerly awaited releases of the summer season. Although more than 30 computer-animated Barbie films have been released over the past 20 years, their audience base has typically been quite confined.
While Hollywood’s history of movies based on toys has seen a mixed bag of hits and misses, there have been some notable successes like The Lego Movie, Clue, and Bumblebee. With the world still recovering from a challenging phase, the Barbie movie, a light-hearted romantic comedy, promises to bring a dash of enjoyment and optimism. Here are some compelling reasons why the Barbie movie, under the expert direction of Greta Gerwig, has the potential to be nothing short of extraordinary.
7. An Outstanding Director: Greta Gerwig
Renowned for her critically acclaimed work on Little Women and Lady Bird, Greta Gerwig has displayed extraordinary talent in both directing and writing. Both films were nominated for multiple Academy Awards, cementing her reputation in the industry. Gerwig often infuses elements of her personal experiences in her movies, fostering authenticity in her narratives. The director has also highlighted her actor-focused approach, underscoring that her movies are “all about actors.”
With such a remarkable track record, it’s not surprising that Gerwig’s talents are expected to shine in the Barbie movie. Her extensive experience as a film and television actress, combined with her directorial prowess, will likely lead to some unforgettable performances from the cast. Even Disney has enlisted Gerwig’s talents for the script of Marc Webb’s upcoming Snow White film. Truly, there seems to be no limit to this multi-talented director’s potential.
6. A Stellar Ensemble Cast
Margot Robbie, known for her captivating portrayal of Harley Quinn in the DCEU, seems like a natural fit for the role of Barbie. However, her acting prowess isn’t limited to big-name franchises—she’s also participated in smaller projects like I, Tonya, Mary Queen of Scots, and Bombshell. Barbie’s counterpart, Ken, will be brought to life by Ryan Gosling, renowned for his roles in romantic films like The Notebook, Crazy, Stupid, Love, and La La Land. But Gerwig’s Barbie will feature more than just one Barbie and Ken.
Issa Rae (Insecure, Lovebirds) and Hari Nef (Assassination Nation), along with other notable actors, will portray different versions of Barbie. As for Ken, other versions will be played by Marvel superhero Simu Liu (Shang-Chi and the Legend of the Ten Rings) and Ncuti Gatwa from Doctor Who. The ensemble also includes stars like America Ferrera, Kate McKinnon, Alexandra Shipp, Emma Mackey, Michael Cera, and Will Ferrell, among others.
5. A Script Worth Betting On
Simu Liu, the actor who plays Ken, learned about the Barbie project from his agent, who was convinced of the script’s potential. The Barbie script, co-written by Gerwig and her collaborator Noah Baumbach, has been described as “wild” and “incredibly unique”. Gerwig and Baumbach’s earlier successful collaborations include Frances Ha and Mistress America. Baumbach also directed and wrote the critically acclaimed Marriage Story for Netflix. The pair has demonstrated a knack for creating engaging scripts, often a precursor to successful movies.
4. A Celebration of Diversity
Shattering the stereotypical image of a blond-haired, white Barbie, Gerwig’s film will feature a diverse range of Barbie dolls. The characters come from different ethnic backgrounds and work in various professions. This inclusive approach aims to resonate with a large audience by representing minority groups and transcending barriers of race and ethnicity.
3. A Captivating Soundtrack
Accompanying Barbie’s vibrant scenes will be a dynamic soundtrack curated by a line-up of female artists including Ava Max, Gayle, Lizzo, and Charli XCX. While the iconic “Barbie Girl” song by Aqua won’t feature in the film, the remake “Barbie World” by Nickie Minaj, Ice Spice, and Aqua promises to be a hit. The carefully curated soundtrack has the potential to enhance the overall movie experience.
2. An Impressive Budget
The Barbie movie boasts an impressive $150 million budget. Despite the summer of 2023 witnessing several big-budget movies underperforming, Warner Bros. Discovery is taking a gamble on Barbie. Early projections indicate a strong reception for the film, hinting at a potentially successful run at the box office.
1. The First of Its Kind
The live-action Barbie movie is a first in the Barbie franchise, traditionally aimed at young girls. By opting for a live-action format, the film can reach a broader audience, breaking away from the animation genre often perceived as kid-focused. Margot Robbie, the film’s producer and star, expressed her intent to honor the Barbie fanbase while also surprising the audience with novel elements.
Given the film’s fresh take and creative freedom, it has the potential to take the audience by surprise, much like Superman did in 1978 or Transformers in 2007. With superhero movies currently dominating the box office, the Barbie movie could be the breath of fresh air the industry needs.
